EStore Tools

Subscription Terms Generator

Write subscription terms and a checkout disclosure that cover auto-renewal, trials, skipping, pausing and cancelling.

Describe the result you need. AI will set up the tool and ask for any missing details.

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Your brief

These form details are sent to our AI provider when you generate. Review the result before publishing.

What subscription terms need to say up front

Subscriptions draw the most complaints and chargebacks when customers didn't realize they'd be charged again. The generator puts the key terms at the top, in a short list customers can't miss:

  • what they get, the price and how often they're charged;
  • when the first charge happens, and any trial or first-order discount with the price after it;
  • that it renews automatically until they cancel, and any minimum commitment;
  • how to cancel online.

Then it covers billing, failed payments, skipping and pausing, cancelling, price changes and the region rules. Choose Terms page and checkout disclosure to also get a one- or two-sentence notice for next to the subscribe button.

The auto-renewal rules it follows

Customers inRuleWhat it requires
United StatesRestore Online Shoppers' Confidence Act (15 U.S.C. 8403)Show all material terms before taking billing details, get express informed consent before charging, and give a simple way to stop recurring charges.
CaliforniaAutomatic Renewal Law (Business and Professions Code 17602)Clear terms near the consent, an acknowledgment with cancellation steps, online cancellation, and notices before trials over 31 days end, before annual renewals and before price changes.
EU and UKConsumer Rights Directive, Consumer Contracts Regulations 201314 days to cancel from receipt of the first delivery, with a full refund. EU stores also need a withdrawal function on the website.
  • FTC click to cancel: a federal court vacated the FTC's 2024 amendments to the Negative Option Rule, and in March 2026 the FTC asked for public comment on a new rulemaking. Check its status before relying on it either way.
  • UK subscription rules: the Digital Markets, Competition and Consumers Act 2024 adds reminder notices and easier cancellation for subscriptions, but that part wasn't yet shown in force on legislation.gov.uk when this page was reviewed.

Using it on Shopify or WooCommerce

  1. 01

    Shopify

    Go to Settings → Policies, open Subscription policy and paste the terms. With the Shopify Subscriptions app, customers skip, pause and cancel from their customer account, so point the cancel steps there.

  2. 02

    WooCommerce

    Create a page for the terms, link it from subscription product pages and your main terms, and make sure your subscriptions extension lets customers cancel from My account.

  3. 03

    Add the checkout disclosure

    Place it right next to the subscribe or pay button, and send the same terms in the confirmation email.

This is a template, not legal advice. Auto-renewal laws differ by state and country, and they change. Have your terms and checkout flow reviewed.

Questions people ask

Is this legal advice?

No. It's a template based on ROSCA, California's Automatic Renewal Law and the EU and UK cancellation rules. Have it reviewed before you rely on it.

What must I show before a customer subscribes?

Under ROSCA, all material terms before you take billing details: the price, how often you charge, that it renews until cancelled, and how to cancel. Then get the customer's express consent before charging.

Do I have to let customers cancel online?

California requires it for customers who signed up online, and ROSCA requires a simple way to stop recurring charges. Letting people cancel where they subscribed is the safest approach everywhere.

Do I have to remind customers before a renewal?

In California, yes for trials over 31 days, annual or longer terms, and price changes, plus a yearly reminder. Elsewhere reminders are good practice and cut chargebacks.

Can EU and UK customers cancel a subscription box?

Yes. They get 14 days from receiving the first delivery to cancel without a reason and get a refund. After that, your own cancellation terms apply.

Related tools

Terms and Conditions GeneratorWrite terms and conditions for your online store that cover orders, pricing errors, liability and customers' legal rights.Return Policy GeneratorTurn your return rules into a clear return and refund policy, tailored to what you sell and where your customers are.EU Withdrawal Button Checker and GeneratorCheck your store for the EU online withdrawal button, then get the official labels in 24 languages, the form text and the confirmation email.Pre-Order Policy GeneratorWrite a pre-order policy that covers payment, deposits, ship dates, delays and cancellations.

Want this builtinto your store?

I'm Emmanuel, a Shopify and WooCommerce developer. If this tool pointed at something you'd rather have fixed for you (a faster store, cleaner product data, a migration, a custom feature), send me a note.

Emmanuel Asika

Emmanuel Asika

Shopify & WooCommerce developer, Dublin

I build and fix online stores: new builds, migrations, speed, SEO and the custom bits apps can't do.

hello@emmanuelasika.com
See my work

Last reviewed 30 September 2026.

Sources: Cornell LII: 15 U.S.C. 8403 (ROSCA) · California Legislative Information: Business and Professions Code 17602 · FTC: Public comment on the Negative Option Rule (March 2026) · EUR-Lex: Consumer Rights Directive 2011/83/EU · legislation.gov.uk: Digital Markets, Competition and Consumers Act 2024, Part 4 Chapter 2 · Shopify Help Center: Adding store policies · Shopify Help Center: Shopify Subscriptions