EStore Tools

eBay Description Generator

Write an honest eBay description that covers condition, item specifics, what's included and shipping, in clean HTML eBay accepts.

Describe the result you need. AI will set up the tool and ask for any missing details.

Configure with AI

Enter to submit · Shift + Enter for a new line

Sent to AI. Leave out passwords and private customer data.

Your brief

These form details are sent to our AI provider when you generate. Review the result before publishing.

What the description covers

SectionWhat goes in it
Heading and openingBrand, model and product type, then the most important fact
ConditionExact condition, every flaw you mention, and what was tested
Item specificsBrand, model, size, color, capacity and other facts, as a list
What's includedEverything in the box, and notable things that aren't, such as a charger
Shipping and returnsOnly your own shipping and returns details

For anything except new items, you also get a short condition description for eBay's separate condition field. eBay ignores that field for brand-new conditions, so for New the tool says it isn't needed.

Clean HTML that eBay accepts

eBay doesn't allow active content in descriptions: JavaScript, Flash, plug-ins and form actions. Since June 2017 it doesn't load for buyers, and new listings that include it get a "Disallowed JavaScript/HTML Syntax" error.

The generator uses only simple tags (<h2>, <h3>, <p>, <ul>, <li> and <strong>), with no scripts, styles, tables or links, and keeps the text under 1,500 characters so it reads well on phones.

  1. 01

    Copy the HTML

    Use Copy on the Description HTML box.

  2. 02

    Switch the editor to HTML

    In the description section of eBay's listing form, switch from the standard editor to HTML, then paste.

  3. 03

    Add the condition note

    Paste the condition description into the condition description field for used items.

Why honesty sells

  • Every flaw, stated plainly. The tool never softens or skips a flaw you mention, because an undisclosed flaw is the fastest route to a return.
  • Photos of each flaw. The tool lists the photos buyers will expect, including close-ups of what you describe.
  • Tested means tested. Say what works and how you checked. "Untested" is honest too, and belongs under For parts or not working.

Questions people ask

Can I use HTML in an eBay description?

Yes. eBay allows HTML and CSS, but not active content such as JavaScript, Flash, plug-ins or forms. The tool uses simple tags that are always safe.

What's the difference between the description and the condition description?

The description covers the whole item. The condition description is a short separate field for used items' condition, which eBay ignores for brand-new conditions.

Should I include my return policy?

Only what matches the returns you set in the listing. The tool uses exactly what you give it, or points buyers to the listing's returns section.

Can I add images to the description?

Add photos in the listing's photo section. The tool doesn't add image tags, so nothing breaks.

Is it free?

Yes, with a fair-use limit so it stays free for everyone. There's no sign-up. Your notes are sent to an AI model only to write the copy.

Related tools

eBay Title GeneratorWrite an eBay title of up to 80 characters that leads with brand, model and the specifics buyers search for.eBay Listing Template GeneratorBuild a clean, mobile-friendly HTML description with no active content, ready to paste into eBay's listing editor.eBay Fee CalculatorSee the final value fee for your category, the per-order fee, what a Store saves, and your profit after costs.Product Description RewriterPaste supplier or dropshipping copy and get an original description built from the same facts, without the clutter.

Want this builtinto your store?

I'm Emmanuel, a Shopify and WooCommerce developer. If this tool pointed at something you'd rather have fixed for you (a faster store, cleaner product data, a migration, a custom feature), send me a note.

Emmanuel Asika

Emmanuel Asika

Shopify & WooCommerce developer, Dublin

I build and fix online stores: new builds, migrations, speed, SEO and the custom bits apps can't do.

hello@emmanuelasika.com
See my work

Last reviewed 30 September 2026.

Sources: eBay Developers: HTML formatting in descriptions · eBay Seller Center: Active content · eBay Developers: ItemType (ConditionDescription)