Brand Voice Generator

Paste 1 to 3 samples of writing your store has already published: a product description, an email, a social caption. Separate each one with a line that has only --- on it. The generator reads what the samples actually do (sentence length, how they address the reader, favorite words, punctuation) and writes the voice chart from that, not from a generic list of traits.

If you name words you want to sound like, the generator uses them for the traits only where the samples back them up. Where a sample contradicts what you asked for, it says so in "What the samples show" instead of pretending the contradiction isn't there.

Each trait is a plain adjective (Warm, Direct, Curious), never a marketing word (Innovative, Premium). For each one you get We are (what it means for you), We are not (the extreme to avoid), and a Do and Don't example sentence about your own products.

With one sample, the guide still works, but the first bullet under "What the samples show" will say more samples would make it more reliable. Two or three samples from different formats (an email and a product page, say) give the clearest picture.

• Save it somewhere everyone who writes for the store can find it, including freelancers and agencies.
• Paste the voice chart into the brief whenever you use an AI writing tool, including the product description generator.
• Review it again after six months, or whenever you launch a new product line.