Product Shadow Generator

Adds a floor shadow, drop shadow or reflection under a cut-out product photo, right in your browser.

Drop your images here or browse files

JPEG, PNG, WebP or GIF, up to 30 at once. Processed in your browser: nothing is uploaded.

Settings

Shadow style

Strength

Shadow width

Canvas size (square)

Product size in the frame

Background

Remove a plain background first

Skipped automatically when the image is already transparent.

Background tolerance

How it works

For the best result, start from a transparent PNG (a product already cut out from its background). If your photo still has a plain, even backdrop instead, turn on Remove a plain background first and the tool cuts it out the same way the background remover does, by color keying, before drawing the shadow.

Floor shadow draws a soft ellipse under the product, like it's sitting on a surface. Good for a clean product shot on a plain background.
Drop shadow offsets a blurred copy of the product's own shape, as if light comes from one side.
Reflection mirrors the product below itself with a fade, a common look for glossy product pages.

Getting a believable shadow

Start from a clean cut-out. A rough edge from a busy original background shows up as a jagged shadow. If your source photo doesn't have a plain backdrop, cut it out properly first rather than relying on the automatic removal here.
Match your other photos. If the rest of your product set has soft floor shadows, keep new photos consistent rather than mixing shadow styles across a collection.
Don't overdo the strength. A shadow that's too dark reads as a design element rather than a natural shadow. Start around 30% to 35% opacity and adjust from there.

Questions people ask

Do I need a transparent PNG to use this?

It gives the cleanest result. If you don't have one, turn on background removal, which works the same way as the background remover tool, but that only cleanly separates the product on a plain, evenly lit backdrop.

What's the difference between a drop shadow and a floor shadow?

A floor shadow is a soft ellipse under the product, like it's resting on a surface. A drop shadow follows the product's own silhouette, offset to one side, more like light from a single source.

Can I change which direction the light comes from?

Yes, for drop shadows: choose above, top left or top right, and the shadow's offset direction follows.

Will this work on a photo that still has its background?

Only if that background is plain and evenly lit, since removal uses color keying. A busy or lifestyle background won't cut out cleanly, so the shadow will follow the whole rectangle of the photo instead of the product's shape.

Last reviewed 30 September 2026.